Prime Video Launches New Streaming Features to Enhance User Experience

Amazon Prime Video is improving its user experience with generative AI-powered personalized recommendations, which has started globally from 23 July.

Category-

Amazon Prime Video is improving its user experience with generative AI-powered personalized recommendations, which has started globally from 23 July. Will be available to all customers in the coming weeks. In a blog, the giant streaming platform said that the updates will help customers easily discover new titles, sign up or switch add-on subscriptions, and manage their subscriptions using a single login.

Kam Keshmeri, VP of Design, Prime Video, said that with the user experience improvements they have made, customers will be provided with an easy-to-navigate entertainment destination where they can discover new titles and enjoy favorites, as well as sign up or switch add-on subscriptions with just a few clicks. The best part is that they can do this using a single login.

Prime Video Launches New Streaming Features to Enhance User Experience

Prime Video offers a vast collection of premium programming across thousands of devices, including series produced by Amazon MGM Studios, movies, licensed fan favorites, live sports, documentaries, add-on subscriptions, and the latest blockbusters. It also offers over 650 free ad-supported channels worldwide. Nowadays many people are subscribing to Prime Video for entertainment and Prime Video has launched new streaming features to improve the user experience.

These are the new streaming features

A new “Prime” destination will be added to the navigation bar, allowing users to access movies, TV shows, sports, and linear broadcasts at no additional cost with a Prime membership. The hero rotator below the navigation bar displays promotions such as Prime Member Deals and subscription bundles, as well as content available for subscription, rent, or purchase. Users can now manage their active add-on subscriptions directly from the navigation bar and see unique recommendations based on preferences, rentals, and viewing history.

Also, the Subscriptions destination will display deals and discounted bundles of subscriptions from third-party services. Additionally, Prime Video has improved recommendations and clarity about the content included with a Prime membership. Personalized recommendations are created using generative AI, simplifying the process of finding content tailored to individual preferences.

Also Read: End of Expensive Internet Plans; Will Government Provide Free Internet to All?

Prime and add-on subscription logos will appear on the hero and title cards of movies or TV shows and a yellow shopping bag will appear if a title requires additional payment. Large Language Models (LLM) will simplify summaries for TV shows and movies. Prime Video has improved its streaming experience with new animations, smooth page transitions and zoom effects. The hero rotator on living room devices allows immersive browsing and recommended 24/7 stations automatically start playing on “Live TV” destinations.

-Advertisement

Related articles

The Tribe 2024 Web Series Release Date, Cast and Plot

The Tribe is an upcoming coming-of-age romantic drama web series on Amazon Prime Video. The show is produced by  Karan Johar, Apoorva Mehta and...

Satyaprem Ki Katha Release Date on Prime Video and OTT Rights Price

Satyaprem Ki Katha starring Kartik Aaryan, Kiara Advani and Gajraj Rao released in the theatres on 29th June 2023 and finally the Amazon Prime...

PI Meena Web Series Review: Tanya Maniktala Starrer is an Engaging & Thrilling Amazon Original

P.I. Meena is a captivating Amazon Original series that immerses viewers in a labyrinth of mysteries, conspiracies, and unforeseen twists. Tanya Maniktala's portrayal of...

The Kidnapping Day Korean Drama Review: Gripping and Tense Thriller

The Kidnapping Day Korean Drama Review: Yoon Kye-Sang's performance as Kim Myung-Joon is emotionally resonant. He captures the character's inner turmoil and the lengths...

Jio’s 12 Recharge Plans Offer FREE OTT Access, Including Netflix and Amazon Prime

Reliance Jio has the largest user base in the Indian telecom market and offers a variety of services to its subscribers. The company provides...

The Family Man Season 3 Release- Manoj Bajpayee’s Series to Release in This Month

The web series The Family Man 3, directed by the filmmaker duo Raj and DK, has exciting news for its fans. The action-thriller drama...

Mirzapur Season 4 Release Date on Amazon Prime Video Revealed- Know Now

After the thrilling end of Mirzapur Season 3, fans are eagerly awaiting Mirzapur Season 4. It remains one of the most talked-about web series...

Panchayat Season 4 Release Date on Amazon Prime Video Revealed- Know Now

The popular Amazon Prime Video web series Panchayat has received immense appreciation from audiences and critics alike. After winning hearts with its first three...